Photography, brand identity, illustration, Squarespace site, social media collateral
At the end of a pale, sandy beach beneath the shadow of the iconic Mauao, Mount Maunganui, sits a small food truck. It is here a couple of oyster lovers share their beautifully sourced kaimoana with locals. Cue sweet ukulele tunes, mild summer nights and a slice of lemon in your Corona.
Brigitte and Lew established OY in the spring of 2015 with the aim to simply share their love of oysters with Bay of Plenty locals.
We worked together to create a clean, bold identity - naturally nautical and reflective of the simplicity of the product.